{
 "category": "保健/OTC",
 "slug": "baojian-otc",
 "period": "2026-09",
 "collected": "2026-09-14",
 "questions": 60,
 "answers": 300,
 "listing_threshold": 0.05,
 "method": "以品类为单元，用不含品牌线索的同一题集对五个生成式人工智能平台标准化采样；点名率＝该品牌被点名的问答数÷该类问答数，一条问答内同一品牌只计一次；点名率区间为以词条为聚类单元的设计效应 Wilson 95% 区间；首位判定采用严格名次推断（对全部品牌两两差值做同时检验，95% 置信）：「可能是第一」的品牌只有一家为「可判定第一」，多于一家报「领先簇」、不排第一；名次范围为 95% 置信的名次置信集，点名次数相同的品牌名次相同。",
 "platforms": [
  {
   "key": "doubao",
   "name": "豆包",
   "retrieval_rate": 0.93
  },
  {
   "key": "hunyuan",
   "name": "腾讯元宝",
   "retrieval_rate": 0.5
  },
  {
   "key": "tongyi",
   "name": "通义千问",
   "retrieval_rate": 1.0
  },
  {
   "key": "deepseek",
   "name": "DeepSeek",
   "retrieval_rate": 1.0
  },
  {
   "key": "ernie",
   "name": "文心一言",
   "retrieval_rate": 0.95
  }
 ],
 "judgement": {
  "state": "领先簇",
  "leading_set": [
   "汤臣倍健",
   "Swisse",
   "同仁堂",
   "999",
   "泰诺"
  ],
  "note": "判定：严格名次推断下「可能是第一」有 5 家（95% 置信），报领先簇，不排第一"
 },
 "brands": [
  {
   "rank": 1,
   "brand": "汤臣倍健",
   "type": "成分",
   "parent": null,
   "mentions": 81,
   "rate": 0.27,
   "rate_ci95": [
    0.193,
    0.364
   ],
   "rank_range95": [
    1,
    5
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.33,
    "腾讯元宝": 0.33,
    "通义千问": 0.2,
    "DeepSeek": 0.17,
    "文心一言": 0.32
   }
  },
  {
   "rank": 2,
   "brand": "Swisse",
   "type": "非成分",
   "parent": null,
   "mentions": 66,
   "rate": 0.22,
   "rate_ci95": [
    0.152,
    0.308
   ],
   "rank_range95": [
    1,
    6
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.13,
    "腾讯元宝": 0.25,
    "通义千问": 0.23,
    "DeepSeek": 0.17,
    "文心一言": 0.32
   }
  },
  {
   "rank": 3,
   "brand": "同仁堂",
   "type": "成分",
   "parent": null,
   "mentions": 64,
   "rate": 0.213,
   "rate_ci95": [
    0.151,
    0.292
   ],
   "rank_range95": [
    1,
    8
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.17,
    "腾讯元宝": 0.18,
    "通义千问": 0.25,
    "DeepSeek": 0.22,
    "文心一言": 0.25
   }
  },
  {
   "rank": 4,
   "brand": "999",
   "type": "成分",
   "parent": null,
   "mentions": 37,
   "rate": 0.123,
   "rate_ci95": [
    0.069,
    0.211
   ],
   "rank_range95": [
    1,
    22
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.15,
    "通义千问": 0.12,
    "DeepSeek": 0.1,
    "文心一言": 0.15
   }
  },
  {
   "rank": 5,
   "brand": "泰诺",
   "type": "非成分",
   "parent": null,
   "mentions": 35,
   "rate": 0.117,
   "rate_ci95": [
    0.062,
    0.207
   ],
   "rank_range95": [
    1,
    23
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.13,
    "通义千问": 0.15,
    "DeepSeek": 0.15,
    "文心一言": 0.08
   }
  },
  {
   "rank": 6,
   "brand": "GNC",
   "type": "非成分",
   "parent": null,
   "mentions": 34,
   "rate": 0.113,
   "rate_ci95": [
    0.068,
    0.184
   ],
   "rank_range95": [
    3,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.12,
    "通义千问": 0.12,
    "DeepSeek": 0.08,
    "文心一言": 0.17
   }
  },
  {
   "rank": 7,
   "brand": "善存",
   "type": "非成分",
   "parent": null,
   "mentions": 33,
   "rate": 0.11,
   "rate_ci95": [
    0.062,
    0.189
   ],
   "rank_range95": [
    3,
    22
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.13,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.17
   }
  },
  {
   "rank": 8,
   "brand": "康恩贝",
   "type": "成分",
   "parent": null,
   "mentions": 27,
   "rate": 0.09,
   "rate_ci95": [
    0.054,
    0.146
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.12,
    "腾讯元宝": 0.08,
    "通义千问": 0.1,
    "DeepSeek": 0.07,
    "文心一言": 0.08
   }
  },
  {
   "rank": 8,
   "brand": "澳佳宝",
   "type": "非成分",
   "parent": null,
   "mentions": 27,
   "rate": 0.09,
   "rate_ci95": [
    0.054,
    0.147
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.13,
    "通义千问": 0.08,
    "DeepSeek": 0.03,
    "文心一言": 0.13
   }
  },
  {
   "rank": 8,
   "brand": "钙尔奇",
   "type": "非成分",
   "parent": null,
   "mentions": 27,
   "rate": 0.09,
   "rate_ci95": [
    0.043,
    0.178
   ],
   "rank_range95": [
    3,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.07,
    "通义千问": 0.13,
    "DeepSeek": 0.08,
    "文心一言": 0.08
   }
  },
  {
   "rank": 11,
   "brand": "纽崔莱",
   "type": "非成分",
   "parent": null,
   "mentions": 22,
   "rate": 0.073,
   "rate_ci95": [
    0.04,
    0.13
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.05,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.07
   }
  },
  {
   "rank": 12,
   "brand": "云南白药",
   "type": "成分",
   "parent": null,
   "mentions": 21,
   "rate": 0.07,
   "rate_ci95": [
    0.035,
    0.136
   ],
   "rank_range95": [
    3,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.05,
    "腾讯元宝": 0.12,
    "通义千问": 0.07,
    "DeepSeek": 0.03,
    "文心一言": 0.08
   }
  },
  {
   "rank": 12,
   "brand": "白加黑",
   "type": "非成分",
   "parent": null,
   "mentions": 21,
   "rate": 0.07,
   "rate_ci95": [
    0.031,
    0.152
   ],
   "rank_range95": [
    2,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.03,
    "腾讯元宝": 0.1,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.07
   }
  },
  {
   "rank": 14,
   "brand": "芬必得",
   "type": "非成分",
   "parent": null,
   "mentions": 20,
   "rate": 0.067,
   "rate_ci95": [
    0.03,
    0.14
   ],
   "rank_range95": [
    3,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.07,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.07
   }
  },
  {
   "rank": 15,
   "brand": "东阿阿胶",
   "type": "成分",
   "parent": null,
   "mentions": 19,
   "rate": 0.063,
   "rate_ci95": [
    0.03,
    0.129
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.05,
    "腾讯元宝": 0.05,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.08
   }
  },
  {
   "rank": 15,
   "brand": "美林",
   "type": "非成分",
   "parent": null,
   "mentions": 19,
   "rate": 0.063,
   "rate_ci95": [
    0.027,
    0.143
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.07,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.05
   }
  },
  {
   "rank": 17,
   "brand": "养生堂",
   "type": "非成分",
   "parent": null,
   "mentions": 18,
   "rate": 0.06,
   "rate_ci95": [
    0.028,
    0.124
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.02,
    "腾讯元宝": 0.1,
    "通义千问": 0.05,
    "DeepSeek": 0.03,
    "文心一言": 0.1
   }
  },
  {
   "rank": 18,
   "brand": "哈药",
   "type": "成分",
   "parent": null,
   "mentions": 17,
   "rate": 0.057,
   "rate_ci95": [
    0.026,
    0.119
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.03,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.03
   }
  },
  {
   "rank": 18,
   "brand": "连花清瘟",
   "type": "成分复核中",
   "parent": null,
   "mentions": 17,
   "rate": 0.057,
   "rate_ci95": [
    0.025,
    0.125
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.05,
    "腾讯元宝": 0.02,
    "通义千问": 0.07,
    "DeepSeek": 0.08,
    "文心一言": 0.07
   }
  },
  {
   "rank": 20,
   "brand": "21金维他",
   "type": "非成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.024,
    0.101
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.05,
    "通义千问": 0.03,
    "DeepSeek": 0.02,
    "文心一言": 0.08
   }
  },
  {
   "rank": 20,
   "brand": "GRANVER",
   "type": "非成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.021,
    0.113
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.0,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.03
   }
  },
  {
   "rank": 20,
   "brand": "快克",
   "type": "非成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.021,
    0.113
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.07,
    "通义千问": 0.03,
    "DeepSeek": 0.02,
    "文心一言": 0.05
   }
  },
  {
   "rank": 20,
   "brand": "白云山",
   "type": "成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.025,
    0.099
   ],
   "rank_range95": [
    4,
    23
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.03,
    "腾讯元宝": 0.05,
    "通义千问": 0.03,
    "DeepSeek": 0.07,
    "文心一言": 0.07
   }
  }
 ],
 "links": {
  "page": "https://aix.cg365.cn/bang/baojian-otc/",
  "csv": "https://aix.cg365.cn/shuju/2026-09-baojian-otc.csv",
  "markdown": "https://aix.cg365.cn/bang/baojian-otc/index.md"
 },
 "citation": "观语未来人工智能研究院（2026）。《保健/OTC · 品牌 AI 点名率 · 2026-09 期》。AIX · AI 影响力指数，2026-09 期。https://aix.cg365.cn/bang/baojian-otc/",
 "boundary": "点名率反映生成式人工智能在本期时点的品牌认知分布，不等于产品优劣，不等于市场份额，不构成购买建议。腾讯元宝在本类的检索率为 50%：该平台由模型自行判断是否联网，未检索的应答同样计入点名率。点名次数相同的品牌名次相同；「名次」为 95% 置信的名次范围；名次分布为重抽样的描述性图示，不作判定依据；标「临界」的品牌点名率区间跨越 5% 列榜线。"
}