{
 "category": "大家电",
 "slug": "dajiadian",
 "period": "2026-09",
 "collected": "2026-09-14",
 "questions": 60,
 "answers": 300,
 "listing_threshold": 0.05,
 "method": "以品类为单元，用不含品牌线索的同一题集对五个生成式人工智能平台标准化采样；点名率＝该品牌被点名的问答数÷该类问答数，一条问答内同一品牌只计一次；点名率区间为以词条为聚类单元的设计效应 Wilson 95% 区间；首位判定采用严格名次推断（对全部品牌两两差值做同时检验，95% 置信）：「可能是第一」的品牌只有一家为「可判定第一」，多于一家报「领先簇」、不排第一；名次范围为 95% 置信的名次置信集，点名次数相同的品牌名次相同。",
 "platforms": [
  {
   "key": "doubao",
   "name": "豆包",
   "retrieval_rate": 0.93
  },
  {
   "key": "hunyuan",
   "name": "腾讯元宝",
   "retrieval_rate": 0.68
  },
  {
   "key": "tongyi",
   "name": "通义千问",
   "retrieval_rate": 1.0
  },
  {
   "key": "deepseek",
   "name": "DeepSeek",
   "retrieval_rate": 1.0
  },
  {
   "key": "ernie",
   "name": "文心一言",
   "retrieval_rate": 0.88
  }
 ],
 "judgement": {
  "state": "领先簇",
  "leading_set": [
   "海尔",
   "美的"
  ],
  "note": "判定：严格名次推断下「可能是第一」有 2 家（95% 置信），报领先簇，不排第一"
 },
 "brands": [
  {
   "rank": 1,
   "brand": "海尔",
   "type": "成分",
   "parent": null,
   "mentions": 225,
   "rate": 0.75,
   "rate_ci95": [
    0.66,
    0.822
   ],
   "rank_range95": [
    1,
    2
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.75,
    "腾讯元宝": 0.8,
    "通义千问": 0.68,
    "DeepSeek": 0.72,
    "文心一言": 0.8
   }
  },
  {
   "rank": 2,
   "brand": "美的",
   "type": "成分",
   "parent": null,
   "mentions": 214,
   "rate": 0.713,
   "rate_ci95": [
    0.609,
    0.799
   ],
   "rank_range95": [
    1,
    2
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.75,
    "腾讯元宝": 0.73,
    "通义千问": 0.65,
    "DeepSeek": 0.68,
    "文心一言": 0.75
   }
  },
  {
   "rank": 3,
   "brand": "小米",
   "type": "非成分",
   "parent": null,
   "mentions": 135,
   "rate": 0.45,
   "rate_ci95": [
    0.368,
    0.534
   ],
   "rank_range95": [
    3,
    10
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.53,
    "腾讯元宝": 0.47,
    "通义千问": 0.38,
    "DeepSeek": 0.35,
    "文心一言": 0.52
   }
  },
  {
   "rank": 4,
   "brand": "海信",
   "type": "成分",
   "parent": null,
   "mentions": 131,
   "rate": 0.437,
   "rate_ci95": [
    0.348,
    0.53
   ],
   "rank_range95": [
    3,
    12
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.55,
    "腾讯元宝": 0.35,
    "通义千问": 0.45,
    "DeepSeek": 0.45,
    "文心一言": 0.38
   }
  },
  {
   "rank": 5,
   "brand": "TCL",
   "type": "成分复核中",
   "parent": null,
   "mentions": 128,
   "rate": 0.427,
   "rate_ci95": [
    0.343,
    0.515
   ],
   "rank_range95": [
    3,
    12
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.43,
    "腾讯元宝": 0.5,
    "通义千问": 0.35,
    "DeepSeek": 0.37,
    "文心一言": 0.48
   }
  },
  {
   "rank": 6,
   "brand": "格力",
   "type": "成分",
   "parent": null,
   "mentions": 102,
   "rate": 0.34,
   "rate_ci95": [
    0.244,
    0.451
   ],
   "rank_range95": [
    3,
    14
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.43,
    "腾讯元宝": 0.37,
    "通义千问": 0.32,
    "DeepSeek": 0.28,
    "文心一言": 0.3
   }
  },
  {
   "rank": 7,
   "brand": "西门子",
   "type": "成分复核中",
   "parent": null,
   "mentions": 96,
   "rate": 0.32,
   "rate_ci95": [
    0.227,
    0.43
   ],
   "rank_range95": [
    3,
    15
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.32,
    "腾讯元宝": 0.35,
    "通义千问": 0.28,
    "DeepSeek": 0.28,
    "文心一言": 0.37
   }
  },
  {
   "rank": 8,
   "brand": "卡萨帝",
   "type": "成分复核中",
   "parent": null,
   "mentions": 90,
   "rate": 0.3,
   "rate_ci95": [
    0.217,
    0.399
   ],
   "rank_range95": [
    3,
    15
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.37,
    "腾讯元宝": 0.33,
    "通义千问": 0.27,
    "DeepSeek": 0.28,
    "文心一言": 0.25
   }
  },
  {
   "rank": 9,
   "brand": "米家",
   "type": "非成分",
   "parent": null,
   "mentions": 89,
   "rate": 0.297,
   "rate_ci95": [
    0.233,
    0.369
   ],
   "rank_range95": [
    4,
    16
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.37,
    "腾讯元宝": 0.28,
    "通义千问": 0.25,
    "DeepSeek": 0.22,
    "文心一言": 0.37
   }
  },
  {
   "rank": 10,
   "brand": "松下",
   "type": "成分复核中",
   "parent": null,
   "mentions": 84,
   "rate": 0.28,
   "rate_ci95": [
    0.203,
    0.373
   ],
   "rank_range95": [
    3,
    17
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.25,
    "腾讯元宝": 0.33,
    "通义千问": 0.28,
    "DeepSeek": 0.3,
    "文心一言": 0.23
   }
  },
  {
   "rank": 11,
   "brand": "华凌",
   "type": "非成分",
   "parent": null,
   "mentions": 82,
   "rate": 0.273,
   "rate_ci95": [
    0.191,
    0.375
   ],
   "rank_range95": [
    4,
    19
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.25,
    "腾讯元宝": 0.27,
    "通义千问": 0.25,
    "DeepSeek": 0.25,
    "文心一言": 0.35
   }
  },
  {
   "rank": 12,
   "brand": "容声",
   "type": "非成分",
   "parent": null,
   "mentions": 78,
   "rate": 0.26,
   "rate_ci95": [
    0.174,
    0.369
   ],
   "rank_range95": [
    3,
    22
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.25,
    "腾讯元宝": 0.25,
    "通义千问": 0.25,
    "DeepSeek": 0.28,
    "文心一言": 0.27
   }
  },
  {
   "rank": 13,
   "brand": "小天鹅",
   "type": "非成分",
   "parent": null,
   "mentions": 60,
   "rate": 0.2,
   "rate_ci95": [
    0.123,
    0.309
   ],
   "rank_range95": [
    6,
    33
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.2,
    "腾讯元宝": 0.23,
    "通义千问": 0.15,
    "DeepSeek": 0.17,
    "文心一言": 0.25
   }
  },
  {
   "rank": 14,
   "brand": "奥克斯",
   "type": "非成分",
   "parent": null,
   "mentions": 51,
   "rate": 0.17,
   "rate_ci95": [
    0.104,
    0.265
   ],
   "rank_range95": [
    8,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.18,
    "腾讯元宝": 0.18,
    "通义千问": 0.17,
    "DeepSeek": 0.18,
    "文心一言": 0.13
   }
  },
  {
   "rank": 15,
   "brand": "创维",
   "type": "成分复核中",
   "parent": null,
   "mentions": 46,
   "rate": 0.153,
   "rate_ci95": [
    0.089,
    0.251
   ],
   "rank_range95": [
    6,
    31
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.15,
    "腾讯元宝": 0.13,
    "通义千问": 0.17,
    "DeepSeek": 0.15,
    "文心一言": 0.17
   }
  },
  {
   "rank": 16,
   "brand": "三星",
   "type": "成分复核中",
   "parent": null,
   "mentions": 43,
   "rate": 0.143,
   "rate_ci95": [
    0.093,
    0.214
   ],
   "rank_range95": [
    7,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.17,
    "腾讯元宝": 0.23,
    "通义千问": 0.1,
    "DeepSeek": 0.08,
    "文心一言": 0.13
   }
  },
  {
   "rank": 17,
   "brand": "LG",
   "type": "成分复核中",
   "parent": null,
   "mentions": 40,
   "rate": 0.133,
   "rate_ci95": [
    0.087,
    0.2
   ],
   "rank_range95": [
    10,
    33
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.15,
    "腾讯元宝": 0.25,
    "通义千问": 0.1,
    "DeepSeek": 0.07,
    "文心一言": 0.1
   }
  },
  {
   "rank": 17,
   "brand": "博世",
   "type": "非成分",
   "parent": null,
   "mentions": 40,
   "rate": 0.133,
   "rate_ci95": [
    0.081,
    0.211
   ],
   "rank_range95": [
    11,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.2,
    "通义千问": 0.12,
    "DeepSeek": 0.1,
    "文心一言": 0.15
   }
  },
  {
   "rank": 19,
   "brand": "美菱",
   "type": "成分",
   "parent": null,
   "mentions": 39,
   "rate": 0.13,
   "rate_ci95": [
    0.078,
    0.209
   ],
   "rank_range95": [
    12,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.15,
    "通义千问": 0.15,
    "DeepSeek": 0.13,
    "文心一言": 0.12
   }
  },
  {
   "rank": 20,
   "brand": "统帅",
   "type": "非成分",
   "parent": null,
   "mentions": 38,
   "rate": 0.127,
   "rate_ci95": [
    0.088,
    0.178
   ],
   "rank_range95": [
    12,
    33
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.23,
    "腾讯元宝": 0.15,
    "通义千问": 0.12,
    "DeepSeek": 0.03,
    "文心一言": 0.1
   }
  },
  {
   "rank": 21,
   "brand": "长虹",
   "type": "成分",
   "parent": null,
   "mentions": 34,
   "rate": 0.113,
   "rate_ci95": [
    0.07,
    0.177
   ],
   "rank_range95": [
    9,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.13,
    "腾讯元宝": 0.12,
    "通义千问": 0.1,
    "DeepSeek": 0.1,
    "文心一言": 0.12
   }
  },
  {
   "rank": 22,
   "brand": "大金",
   "type": "非成分",
   "parent": null,
   "mentions": 33,
   "rate": 0.11,
   "rate_ci95": [
    0.061,
    0.191
   ],
   "rank_range95": [
    12,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.15,
    "腾讯元宝": 0.15,
    "通义千问": 0.05,
    "DeepSeek": 0.08,
    "文心一言": 0.12
   }
  },
  {
   "rank": 23,
   "brand": "索尼",
   "type": "非成分",
   "parent": null,
   "mentions": 30,
   "rate": 0.1,
   "rate_ci95": [
    0.054,
    0.178
   ],
   "rank_range95": [
    11,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.12,
    "腾讯元宝": 0.18,
    "通义千问": 0.03,
    "DeepSeek": 0.08,
    "文心一言": 0.08
   }
  },
  {
   "rank": 24,
   "brand": "东芝",
   "type": "非成分",
   "parent": null,
   "mentions": 27,
   "rate": 0.09,
   "rate_ci95": [
    0.061,
    0.13
   ],
   "rank_range95": [
    13,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.08,
    "通义千问": 0.12,
    "DeepSeek": 0.08,
    "文心一言": 0.07
   }
  },
  {
   "rank": 24,
   "brand": "志高",
   "type": "非成分",
   "parent": null,
   "mentions": 27,
   "rate": 0.09,
   "rate_ci95": [
    0.053,
    0.148
   ],
   "rank_range95": [
    12,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.07,
    "通义千问": 0.15,
    "DeepSeek": 0.08,
    "文心一言": 0.05
   }
  },
  {
   "rank": 26,
   "brand": "康佳",
   "type": "成分复核中",
   "parent": null,
   "mentions": 24,
   "rate": 0.08,
   "rate_ci95": [
    0.047,
    0.132
   ],
   "rank_range95": [
    13,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.08,
    "通义千问": 0.1,
    "DeepSeek": 0.08,
    "文心一言": 0.07
   }
  },
  {
   "rank": 27,
   "brand": "华为",
   "type": "非成分",
   "parent": null,
   "mentions": 23,
   "rate": 0.077,
   "rate_ci95": [
    0.039,
    0.147
   ],
   "rank_range95": [
    12,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.12,
    "通义千问": 0.03,
    "DeepSeek": 0.05,
    "文心一言": 0.08
   }
  },
  {
   "rank": 28,
   "brand": "三菱电机",
   "type": "非成分",
   "parent": null,
   "mentions": 22,
   "rate": 0.073,
   "rate_ci95": [
    0.041,
    0.128
   ],
   "rank_range95": [
    13,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.12,
    "腾讯元宝": 0.15,
    "通义千问": 0.02,
    "DeepSeek": 0.03,
    "文心一言": 0.05
   }
  },
  {
   "rank": 29,
   "brand": "Redmi",
   "type": "非成分",
   "parent": "小米",
   "mentions": 20,
   "rate": 0.067,
   "rate_ci95": [
    0.03,
    0.14
   ],
   "rank_range95": [
    14,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.07,
    "通义千问": 0.02,
    "DeepSeek": 0.07,
    "文心一言": 0.1
   }
  },
  {
   "rank": 29,
   "brand": "Vidda",
   "type": "非成分",
   "parent": null,
   "mentions": 20,
   "rate": 0.067,
   "rate_ci95": [
    0.033,
    0.129
   ],
   "rank_range95": [
    14,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.07,
    "通义千问": 0.05,
    "DeepSeek": 0.05,
    "文心一言": 0.07
   }
  },
  {
   "rank": 29,
   "brand": "雷鸟",
   "type": "非成分",
   "parent": null,
   "mentions": 20,
   "rate": 0.067,
   "rate_ci95": [
    0.035,
    0.122
   ],
   "rank_range95": [
    14,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.08,
    "通义千问": 0.03,
    "DeepSeek": 0.05,
    "文心一言": 0.07
   }
  },
  {
   "rank": 32,
   "brand": "COLMO",
   "type": "成分复核中",
   "parent": null,
   "mentions": 19,
   "rate": 0.063,
   "rate_ci95": [
    0.035,
    0.112
   ],
   "rank_range95": [
    13,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.03,
    "通义千问": 0.05,
    "DeepSeek": 0.05,
    "文心一言": 0.08
   }
  },
  {
   "rank": 33,
   "brand": "日立",
   "type": "非成分",
   "parent": null,
   "mentions": 18,
   "rate": 0.06,
   "rate_ci95": [
    0.029,
    0.118
   ],
   "rank_range95": [
    13,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.08,
    "通义千问": 0.05,
    "DeepSeek": 0.07,
    "文心一言": 0.03
   }
  },
  {
   "rank": 34,
   "brand": "惠而浦",
   "type": "成分",
   "parent": null,
   "mentions": 17,
   "rate": 0.057,
   "rate_ci95": [
    0.031,
    0.101
   ],
   "rank_range95": [
    16,
    34
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.03,
    "腾讯元宝": 0.07,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.03
   }
  }
 ],
 "links": {
  "page": "https://aix.cg365.cn/bang/dajiadian/",
  "csv": "https://aix.cg365.cn/shuju/2026-09-dajiadian.csv",
  "markdown": "https://aix.cg365.cn/bang/dajiadian/index.md"
 },
 "citation": "观语未来人工智能研究院（2026）。《大家电 · 品牌 AI 点名率 · 2026-09 期》。AIX · AI 影响力指数，2026-09 期。https://aix.cg365.cn/bang/dajiadian/",
 "boundary": "点名率反映生成式人工智能在本期时点的品牌认知分布，不等于产品优劣，不等于市场份额，不构成购买建议。腾讯元宝在本类的检索率为 68%：该平台由模型自行判断是否联网，未检索的应答同样计入点名率。点名次数相同的品牌名次相同；「名次」为 95% 置信的名次范围；名次分布为重抽样的描述性图示，不作判定依据；标「临界」的品牌点名率区间跨越 5% 列榜线。"
}
