{
 "category": "母婴/乳业",
 "slug": "muying-ruye",
 "period": "2026-09",
 "collected": "2026-09-14",
 "questions": 60,
 "answers": 300,
 "listing_threshold": 0.05,
 "method": "以品类为单元，用不含品牌线索的同一题集对五个生成式人工智能平台标准化采样；点名率＝该品牌被点名的问答数÷该类问答数，一条问答内同一品牌只计一次；点名率区间为以词条为聚类单元的设计效应 Wilson 95% 区间；首位判定采用严格名次推断（对全部品牌两两差值做同时检验，95% 置信）：「可能是第一」的品牌只有一家为「可判定第一」，多于一家报「领先簇」、不排第一；名次范围为 95% 置信的名次置信集，点名次数相同的品牌名次相同。",
 "platforms": [
  {
   "key": "doubao",
   "name": "豆包",
   "retrieval_rate": 0.95
  },
  {
   "key": "hunyuan",
   "name": "腾讯元宝",
   "retrieval_rate": 0.63
  },
  {
   "key": "tongyi",
   "name": "通义千问",
   "retrieval_rate": 1.0
  },
  {
   "key": "deepseek",
   "name": "DeepSeek",
   "retrieval_rate": 1.0
  },
  {
   "key": "ernie",
   "name": "文心一言",
   "retrieval_rate": 0.92
  }
 ],
 "judgement": {
  "state": "领先簇",
  "leading_set": [
   "金领冠",
   "飞鹤",
   "美素佳儿",
   "爱他美",
   "a2",
   "美赞臣",
   "雀巢",
   "惠氏",
   "babycare",
   "好孩子",
   "bebebus",
   "贝亲"
  ],
  "note": "判定：严格名次推断下「可能是第一」有 12 家（95% 置信），报领先簇，不排第一"
 },
 "brands": [
  {
   "rank": 1,
   "brand": "金领冠",
   "type": "非成分",
   "parent": null,
   "mentions": 98,
   "rate": 0.327,
   "rate_ci95": [
    0.232,
    0.439
   ],
   "rank_range95": [
    1,
    9
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.4,
    "腾讯元宝": 0.32,
    "通义千问": 0.25,
    "DeepSeek": 0.28,
    "文心一言": 0.38
   }
  },
  {
   "rank": 2,
   "brand": "飞鹤",
   "type": "成分",
   "parent": null,
   "mentions": 95,
   "rate": 0.317,
   "rate_ci95": [
    0.224,
    0.427
   ],
   "rank_range95": [
    1,
    10
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.38,
    "腾讯元宝": 0.4,
    "通义千问": 0.23,
    "DeepSeek": 0.22,
    "文心一言": 0.35
   }
  },
  {
   "rank": 3,
   "brand": "美素佳儿",
   "type": "非成分",
   "parent": null,
   "mentions": 82,
   "rate": 0.273,
   "rate_ci95": [
    0.189,
    0.378
   ],
   "rank_range95": [
    1,
    13
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.25,
    "腾讯元宝": 0.27,
    "通义千问": 0.32,
    "DeepSeek": 0.3,
    "文心一言": 0.23
   }
  },
  {
   "rank": 4,
   "brand": "爱他美",
   "type": "成分",
   "parent": null,
   "mentions": 77,
   "rate": 0.257,
   "rate_ci95": [
    0.176,
    0.358
   ],
   "rank_range95": [
    1,
    16
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.3,
    "腾讯元宝": 0.28,
    "通义千问": 0.22,
    "DeepSeek": 0.27,
    "文心一言": 0.22
   }
  },
  {
   "rank": 5,
   "brand": "a2",
   "type": "成分复核中",
   "parent": null,
   "mentions": 66,
   "rate": 0.22,
   "rate_ci95": [
    0.146,
    0.318
   ],
   "rank_range95": [
    1,
    23
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.3,
    "腾讯元宝": 0.23,
    "通义千问": 0.23,
    "DeepSeek": 0.2,
    "文心一言": 0.13
   }
  },
  {
   "rank": 5,
   "brand": "美赞臣",
   "type": "成分复核中",
   "parent": null,
   "mentions": 66,
   "rate": 0.22,
   "rate_ci95": [
    0.151,
    0.309
   ],
   "rank_range95": [
    1,
    21
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.23,
    "腾讯元宝": 0.17,
    "通义千问": 0.25,
    "DeepSeek": 0.23,
    "文心一言": 0.22
   }
  },
  {
   "rank": 7,
   "brand": "雀巢",
   "type": "非成分",
   "parent": null,
   "mentions": 63,
   "rate": 0.21,
   "rate_ci95": [
    0.143,
    0.298
   ],
   "rank_range95": [
    1,
    22
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.23,
    "腾讯元宝": 0.27,
    "通义千问": 0.22,
    "DeepSeek": 0.15,
    "文心一言": 0.18
   }
  },
  {
   "rank": 8,
   "brand": "惠氏",
   "type": "成分",
   "parent": null,
   "mentions": 61,
   "rate": 0.203,
   "rate_ci95": [
    0.137,
    0.292
   ],
   "rank_range95": [
    1,
    24
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.25,
    "通义千问": 0.23,
    "DeepSeek": 0.23,
    "文心一言": 0.2
   }
  },
  {
   "rank": 9,
   "brand": "君乐宝",
   "type": "非成分",
   "parent": null,
   "mentions": 51,
   "rate": 0.17,
   "rate_ci95": [
    0.11,
    0.254
   ],
   "rank_range95": [
    3,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.18,
    "腾讯元宝": 0.25,
    "通义千问": 0.12,
    "DeepSeek": 0.13,
    "文心一言": 0.17
   }
  },
  {
   "rank": 10,
   "brand": "合生元",
   "type": "成分",
   "parent": null,
   "mentions": 48,
   "rate": 0.16,
   "rate_ci95": [
    0.102,
    0.241
   ],
   "rank_range95": [
    4,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.22,
    "腾讯元宝": 0.1,
    "通义千问": 0.12,
    "DeepSeek": 0.17,
    "文心一言": 0.2
   }
  },
  {
   "rank": 11,
   "brand": "babycare",
   "type": "非成分",
   "parent": null,
   "mentions": 44,
   "rate": 0.147,
   "rate_ci95": [
    0.089,
    0.233
   ],
   "rank_range95": [
    1,
    27
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.18,
    "腾讯元宝": 0.1,
    "通义千问": 0.12,
    "DeepSeek": 0.13,
    "文心一言": 0.2
   }
  },
  {
   "rank": 12,
   "brand": "伊利",
   "type": "非成分",
   "parent": null,
   "mentions": 42,
   "rate": 0.14,
   "rate_ci95": [
    0.092,
    0.208
   ],
   "rank_range95": [
    4,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.22,
    "腾讯元宝": 0.12,
    "通义千问": 0.07,
    "DeepSeek": 0.08,
    "文心一言": 0.22
   }
  },
  {
   "rank": 12,
   "brand": "佳贝艾特",
   "type": "成分复核中",
   "parent": null,
   "mentions": 42,
   "rate": 0.14,
   "rate_ci95": [
    0.092,
    0.208
   ],
   "rank_range95": [
    4,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.22,
    "腾讯元宝": 0.07,
    "通义千问": 0.15,
    "DeepSeek": 0.15,
    "文心一言": 0.12
   }
  },
  {
   "rank": 14,
   "brand": "好孩子",
   "type": "成分",
   "parent": null,
   "mentions": 38,
   "rate": 0.127,
   "rate_ci95": [
    0.082,
    0.19
   ],
   "rank_range95": [
    1,
    26
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.15,
    "腾讯元宝": 0.23,
    "通义千问": 0.05,
    "DeepSeek": 0.12,
    "文心一言": 0.08
   }
  },
  {
   "rank": 15,
   "brand": "贝因美",
   "type": "成分",
   "parent": null,
   "mentions": 37,
   "rate": 0.123,
   "rate_ci95": [
    0.073,
    0.201
   ],
   "rank_range95": [
    3,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.15,
    "腾讯元宝": 0.13,
    "通义千问": 0.15,
    "DeepSeek": 0.12,
    "文心一言": 0.07
   }
  },
  {
   "rank": 16,
   "brand": "bebebus",
   "type": "非成分",
   "parent": null,
   "mentions": 35,
   "rate": 0.117,
   "rate_ci95": [
    0.071,
    0.187
   ],
   "rank_range95": [
    3,
    27
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.13,
    "腾讯元宝": 0.07,
    "通义千问": 0.17,
    "DeepSeek": 0.13,
    "文心一言": 0.08
   }
  },
  {
   "rank": 17,
   "brand": "贝亲",
   "type": "非成分",
   "parent": null,
   "mentions": 32,
   "rate": 0.107,
   "rate_ci95": [
    0.053,
    0.204
   ],
   "rank_range95": [
    3,
    27
   ],
   "in_leading_set": true,
   "near_listing_threshold": false,
   "by_platform": {
    "豆包": 0.13,
    "腾讯元宝": 0.12,
    "通义千问": 0.1,
    "DeepSeek": 0.1,
    "文心一言": 0.08
   }
  },
  {
   "rank": 18,
   "brand": "宝得适",
   "type": "非成分",
   "parent": null,
   "mentions": 26,
   "rate": 0.087,
   "rate_ci95": [
    0.043,
    0.168
   ],
   "rank_range95": [
    4,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.12,
    "通义千问": 0.08,
    "DeepSeek": 0.05,
    "文心一言": 0.08
   }
  },
  {
   "rank": 19,
   "brand": "好奇",
   "type": "非成分",
   "parent": null,
   "mentions": 25,
   "rate": 0.083,
   "rate_ci95": [
    0.04,
    0.167
   ],
   "rank_range95": [
    4,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.1,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.08
   }
  },
  {
   "rank": 20,
   "brand": "英氏",
   "type": "非成分",
   "parent": null,
   "mentions": 22,
   "rate": 0.073,
   "rate_ci95": [
    0.034,
    0.15
   ],
   "rank_range95": [
    5,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.12,
    "腾讯元宝": 0.08,
    "通义千问": 0.05,
    "DeepSeek": 0.05,
    "文心一言": 0.07
   }
  },
  {
   "rank": 21,
   "brand": "丸丫",
   "type": "非成分",
   "parent": null,
   "mentions": 21,
   "rate": 0.07,
   "rate_ci95": [
    0.033,
    0.142
   ],
   "rank_range95": [
    5,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.03,
    "通义千问": 0.08,
    "DeepSeek": 0.07,
    "文心一言": 0.1
   }
  },
  {
   "rank": 21,
   "brand": "宝贝第一",
   "type": "非成分",
   "parent": null,
   "mentions": 21,
   "rate": 0.07,
   "rate_ci95": [
    0.035,
    0.135
   ],
   "rank_range95": [
    5,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.12,
    "腾讯元宝": 0.1,
    "通义千问": 0.03,
    "DeepSeek": 0.03,
    "文心一言": 0.07
   }
  },
  {
   "rank": 23,
   "brand": "帮宝适",
   "type": "非成分",
   "parent": null,
   "mentions": 18,
   "rate": 0.06,
   "rate_ci95": [
    0.025,
    0.135
   ],
   "rank_range95": [
    7,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.07,
    "腾讯元宝": 0.08,
    "通义千问": 0.05,
    "DeepSeek": 0.03,
    "文心一言": 0.07
   }
  },
  {
   "rank": 23,
   "brand": "欧颂",
   "type": "非成分",
   "parent": null,
   "mentions": 18,
   "rate": 0.06,
   "rate_ci95": [
    0.026,
    0.132
   ],
   "rank_range95": [
    6,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.08,
    "腾讯元宝": 0.07,
    "通义千问": 0.05,
    "DeepSeek": 0.03,
    "文心一言": 0.07
   }
  },
  {
   "rank": 25,
   "brand": "雅培",
   "type": "非成分",
   "parent": null,
   "mentions": 17,
   "rate": 0.057,
   "rate_ci95": [
    0.028,
    0.11
   ],
   "rank_range95": [
    9,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.02,
    "腾讯元宝": 0.07,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.07
   }
  },
  {
   "rank": 26,
   "brand": "世喜",
   "type": "非成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.02,
    0.119
   ],
   "rank_range95": [
    9,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.1,
    "腾讯元宝": 0.03,
    "通义千问": 0.03,
    "DeepSeek": 0.03,
    "文心一言": 0.05
   }
  },
  {
   "rank": 26,
   "brand": "虎贝尔",
   "type": "非成分",
   "parent": null,
   "mentions": 15,
   "rate": 0.05,
   "rate_ci95": [
    0.023,
    0.107
   ],
   "rank_range95": [
    10,
    27
   ],
   "in_leading_set": false,
   "near_listing_threshold": true,
   "by_platform": {
    "豆包": 0.03,
    "腾讯元宝": 0.07,
    "通义千问": 0.07,
    "DeepSeek": 0.07,
    "文心一言": 0.02
   }
  }
 ],
 "links": {
  "page": "https://aix.cg365.cn/bang/muying-ruye/",
  "csv": "https://aix.cg365.cn/shuju/2026-09-muying-ruye.csv",
  "markdown": "https://aix.cg365.cn/bang/muying-ruye/index.md"
 },
 "citation": "观语未来人工智能研究院（2026）。《母婴/乳业 · 品牌 AI 点名率 · 2026-09 期》。AIX · AI 影响力指数，2026-09 期。https://aix.cg365.cn/bang/muying-ruye/",
 "boundary": "点名率反映生成式人工智能在本期时点的品牌认知分布，不等于产品优劣，不等于市场份额，不构成购买建议。腾讯元宝在本类的检索率为 63%：该平台由模型自行判断是否联网，未检索的应答同样计入点名率。点名次数相同的品牌名次相同；「名次」为 95% 置信的名次范围；名次分布为重抽样的描述性图示，不作判定依据；标「临界」的品牌点名率区间跨越 5% 列榜线。"
}